Do you decide rationally? Do you decide intuitively? Or does it depend?
In this keynote Hans will learn you how to make the best decision possible, using both your cognition AND your intuition. But be aware ... For some decisions your rational mind must get the upperhand, for others is better to trust your intuition. In short: brainful decisions.
Using the metaphor of 'Decision Making Recipes', you will receive a practical hands on tool that you can use right away to make brainful decisions. Hans will show you the recipes for different decision types, like hiring new employees and investment decisions. An important ingredient of every recipe is a list of potential biases for this type of decision and how to mitigate them.
The Video Brain
The Video Brain
Can you imagine a world without video? No? Then it's about time that you master some knowledge on the proper use of video in your communication strategy.
Some predict "Everything that can be done using video, will in the future be done using video". We see this prediction come to live every day, for example when it comes to courses, promotional materials etc. But also for example in the growing use of video assignments in vocational education.
But what exactly is video anyway? And how to make a video that engages the brain. How much of engagement is necessary for maximum effect?
In this keynote Hans takes you on a journey through the 'language of video'. How video affects the brain and as a result which features your next video should have to be succesful.
Triple Blend Learning
Triple Blend Learning
The term 'Blended Learning' is not new. It simply means: use different types of learning delivery in one learning program.
At this moment the term is almost exclusively used to indicate a combination of a form of traditional face-to-face training and an 'something' online.
The concept of Triple Blend Learning ads the missing ingredient: effective ways to reinforce learning.
In his keynote Hans uses the Ebbinghaus Forgetting Curve and the Testing Effect to show that reinforcement of knowledge is necessary. The best way to do that is to use a push medium, like interactive video sent by e-mail. Hans will introduce you to the main characteristics of succesful reinforcement videos: the video succes formula. Hans will show you that, if done well, Triple Blend Learning not only reinforces knowledge, but also can lead to behavioral change.